JA Jackson Aaron

Work

I sell and build systems around information: how it’s sourced, packaged, trusted, and operationalized. In practice, that means enterprise conversations at the intersection of media, data, AI, and risk.

What I do

  • Enterprise sales with a consultative, systems-first approach
  • Risk & compliance workflows that reduce noise and increase confidence
  • AI productivity systems for email, research, and writing
  • Writing that turns chaos into usable clarity

Experience highlights

  • Dow Jones (2020–present): new business sales across Risk & Compliance, News Insights, and real-time / machine-readable news data.
  • Consult clients building workflows for sanctions/AML, third-party risk, adverse media, and monitoring.
  • Prospect and build pipeline using ZoomInfo, Outreach, LinkedIn Sales Navigator, and Factiva signals.
  • Translate between stakeholders: legal, compliance, data/product, and executive sponsors.

Selected wins

  • Closed $1.6M+ in new business across 50+ enterprise accounts, including partnerships with financial in FY25 & FY26
    • services, law firms, manufacturing, fintech, and AI companies
  • Created outreach systems that improved response quality through better targeting and tighter messaging.
  • Operationalized insights for decision-makers—turning information into action, not just reporting.
  • Built and ran a founder track (Wayward Publishing) across campaigns, distribution, and client ops.

Full experience

  • Dow Jones — New Business Sales Executive (Jan 2022–Present) · New York, NY
  • Dow Jones — Sales Development Representative (Oct 2020–Jan 2022) · New York, NY
  • Wayward Publishing — Founder (Jul 2017–Dec 2024) · Remote
  • Northspyre — Business Development Associate (Jun 2020–Aug 2020)
  • Barstool Sports — Social Media Intern for Barstool SUNY (July 2019–May 2020)
  • Kavanaugh Realty — Marketing & Media Intern (Jan 2020–May 2020)
  • Campus Advantage — Community Assistant (Feb 2018–Mar 2020)
  • Randall Woodfin for Mayor — Grassroots Intern (Jun 2017–Aug 2017)
  • Aaron Law Firm — Marketing Coordinator (May 2017–Aug 2017)
  • American Income Life — Insurance Agent (Feb 2017–May 2017)
  • Alabaster Parks & Rec — Summer Worker (May 2016–Aug 2016)
  • Alabama State Senate — Page (Apr 2011–Apr 2012)

Licenses & certifications

  • Johns Hopkins University — Applied Generative AI Certificate (Issued May 2025) · Credential ID: CMTCRODF
    Built real-world projects using LLMs, RAG, LangChain, and prompt engineering—including an AI research proposal assistant and an email productivity bot. Focused on automation, summarization, and agentic workflows.
  • LinkedIn Learning — Writing Great Content with GenAI That Doesn’t Sound Fake (Issued Nov 2024)
  • LinkedIn Learning — What Is Generative AI? (Issued Sep 2024)
  • LinkedIn Learning — Prompt Engineering: How to Talk to the AIs (Issued Aug 2024)
  • LinkedIn Learning — Assessing and Improving Strategic Plans (Issued Jun 2022)
  • LinkedIn Learning — Building a Product from Scratch (Issued Jun 2022)
  • LinkedIn Learning — Business Design: Turning Ideas Into Business (Issued Jun 2022)
  • LinkedIn Learning — Product Management: Building a Product Strategy (Issued Jun 2022)
  • LinkedIn Learning — Unique Ways to Generate Creative Ideas (Issued Jun 2022)
  • HubSpot — Email Marketing Certified (Issued Jul 2020) · Credential ID: 42ab0ae290654ccfabf969d5793dca12
  • CITI Program — Human Behavioral Research Investigators and Key Personnel (Issued Sep 2019) · Credential ID: 33182282
  • HubSpot — HubSpot Sales Software Certification (Issued Nov 2019) · Credential ID: 0ab4ea4c84ed4867b9e046058f59e03d

Education

  • State University of New York at Plattsburgh — BBA, Marketing & Business Administration (2017–2020)
    Cum Laude · GPA 3.5 · Minor: Global Supply Chain Management · Mark Rabin Memorial Marketing Scholarship
    Alpha Sigma Phi: VP Philanthropy & Community Service (raised $800+ in Spring 2019) · VP Finance · Future Fraternal Leaders Program · Inducted into the American Marketing Association (AMA)
  • University of South Alabama — Mitchell College of Business — BBA, Marketing (2016–2017)
    GPA 3.44